YouTube Earnings Estimator
Enter your monthly views and a low and high RPM, which is what you earn per 1,000 views. The result is a rough range, not a prediction.
A rough estimate only. The RPM figures are assumptions you can change, and real earnings can be much higher or lower. Your own figures are in YouTube Studio.
Worked examples
Channel with long videos and Shorts
50,000 long video views at £1 to £3.50 RPM and 100,000 Shorts views at £0.02 to £0.06 RPM
Long videos: £50.00 to £175.00 a month Shorts: £2.00 to £6.00 a month Estimated range a month: £52.00 to £181.00 Middle of the range a month: £116.50 Estimated range a year: £624.00 to £2,172.00
Long videos supply almost all the income.
Larger channel
400,000 long video views at £2 to £5 RPM, no Shorts
Long videos: £800.00 to £2,000.00 a month Shorts: £0.00 to £0.00 a month Estimated range a month: £800.00 to £2,000.00 Middle of the range a month: £1,400.00 Estimated range a year: £9,600.00 to £24,000.00
A higher RPM matters as much as more views.
About YouTube Earnings Estimator
This YouTube earnings estimator turns your monthly views into an income range. Enter your views for long videos and for Shorts, and a low and a high RPM for each. RPM is what you earn per 1,000 views after YouTube takes its share, so it is a better guide than the CPM that advertisers pay.
The numbers it starts with are only placeholders, so replace them with the RPM shown in YouTube Studio for your own channel. The result is a rough range and clearly not a prediction: earnings depend on your topic, your audience’s countries, the time of year and how many people watch the ads. It leaves out sponsorships, memberships and merchandise.
How to use YouTube Earnings Estimator
- Enter your monthly views for long videos and for Shorts.
- Enter a low and a high RPM for each, in pounds per 1,000 views.
- Read the monthly and yearly range.
Common uses
- Setting realistic expectations for a new channel
- Comparing long videos with Shorts
- Planning a budget with a low and a high case
- Checking what a change in views could mean
Sources
Last reviewed 15 October 2026.
Frequently asked questions
What is RPM on YouTube?
RPM is revenue per thousand views. It is your earnings after YouTube’s share, divided by your views and multiplied by 1,000. You can see it in YouTube Studio analytics.
Why is there a low and a high figure?
RPM varies a lot between channels and from month to month, so a range is more honest than a single number.
Why are Shorts RPM figures so low?
Shorts earn from a shared pool and are watched in short bursts, so the amount per 1,000 views is usually a small fraction of long videos.
Who can earn ad revenue?
You need to be in the YouTube Partner Programme, which requires 1,000 subscribers and either 4,000 qualified watch hours in the last year or 10 million qualified Shorts views in 90 days, plus other conditions.